Archive for July, 2011

Closing Sales with Financing by Rick Williams

Green Marketing Class students have spent the last 6 weeks learning effective marketing techniques, but what happens when you get a lead? Sales and financing expert Rick Williams guest lectured tonight about how to close sales with financing. Rick’s Presentation: [gview file="http://www.greenmarketingclass.com/wordpress/wp-content/uploads/2011/08/Rick-Williams-Financing.pdf"] Video of this class: [hana-flv-player video="http://www.greenmarketingclass.com/video/aug8.flv" width="640" height="368" description="Rick Williams and Jeffery Liang" [...]

Energy Upgrade California Jobs – Business and Career Opportunities by Jeffery Liang

Energy Upgrade California representative Jeffery Liang from Ecology Action updated students tonight on the rebate program and shared his thoughts on business and job opportunities. Energy Upgrade California Latest Numbers: 1,100 energy upgrade projects. Average basic job size is $6,500 and advanced is $11,500. More buzz about the program starting to happen Jeffery is hearing from [...]

The Brand You 50, Tom Peters. A Book Review by Linda Drummy

THE BRAND YOU 50, TOM PETERS, 1999 About the Author: Tom Peters is an accomplished writer and speaker.  His work includes sixteen books and spans over 30 years.  He co-authored “In Search of Excellence” which has been labeled “the book that changed the way the world does business.” Tom is passionate about his work and [...]

Creating a Business or Personal Marketing Plan

Creating a marketing plan is required of each student in the Green Marketing Class. Creating a marketing plan can seem daunting, but for our class we’re not going to get too complicated. Luckily, we’ve already completed several of the major sections of our marketing plans: Mission Statement, Market Analysis, Competitive Analysis. Several students have questions [...]

Public Relations (PR) for Green Companies

On Tuesday, July 26th public relations expert Chip Wood talked to the Green Marketing Class at Skyline College. Chip’s presentation on public relations: [gview file="http://www.greenmarketingclass.com/wordpress/wp-content/uploads/downloads/2011/07/Public-Relations-Chip-Wood.pdf"] Video of Chip’s PR lecture: Part 1: [hana-flv-player video="http://www.greenmarketingclass.com/video/Chip-Wood/pr-1.flv" width="640" height="368" description="Chip Wood's presentation on public relations" player="4" autoload="true" autoplay="false" loop="false" autorewind="true" /] Part 2: [hana-flv-player video="http://www.greenmarketingclass.com/video/Chip-Wood/pr-2.flv" width="640" height="368" description="Chip [...]

All Quick Updates from 2011-07-18 to 2011-07-24

All quick twitter updates from 2011-07-18 to $enddate for Green Marketing Class.

Tips for Finding Green Jobs By Leonard Adler, Green Jobs Networks

Guest lecturer Leonard Adler of Green Jobs Network shares top Green Jobs finding tips with students in these Green Marketing Class videos: Part 1: Students sharing their bio’s [hana-flv-player video="http://www.greenmarketingclass.com/video/Leonard-Adler/green-jobs1.flv" width="640" height="368" description="Green Jobs lecture" player="4" autoload="true" autoplay="false" loop="false" autorewind="true" /] Part 2: Students sharing their bio’s (continued) [hana-flv-player video="http://www.greenmarketingclass.com/video/Leonard-Adler/green-jobs2.flv" width="640" height="368" description="Green Jobs lecture" [...]

SunPower’s Solar Partner Career Resource Day

You’re invited to attend SunPower’s Solar Partner Career Resource Day – Saturday, July 23, 10:00 am – 1:00 pm Hello all, SunPower Corporation is hosting a Solar Partner Career Resource Day on Saturday, July 23 from 10:00 am – 1:00 pm (Northeast Bay location TBA) in partnership with Alameda County WIB, Skyline College, and other [...]

Marketing Tactics Worth Stealing

Guest Lecture on Top Marketing Tactics by Ed Thomas and Tiger Adolf Thank you Ed Thomas and Tiger Adolf for your guest lecture on proven marketing tactics that are worthy copying! Presentation: [gview file="http://www.greenmarketingclass.com/wordpress/wp-content/uploads/downloads/2011/07/Marketing-Tactics-Worth-Stealing.pdf" save="0"] Video: Part 1: [hana-flv-player video="http://www.greenmarketingclass.com/Ed-Tiger-Jul19-1.flv" width="640" height="368" description="Ed Thomas and Tiger Adolf" player="4" autoload="true" autoplay="false" loop="false" autorewind="true" /] Part 2: [...]

LinkedIn Best Practices PPT

This is a best practices for LinkedIn that was sent to Celia by an organization. Check it out for helpful tips and tricks. [gview file="http://www.greenmarketingclass.com/wordpress/wp-content/uploads/2011/07/LinkedIn-Basics-201107131.pdf"]   Tweet

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